Xplor Mariana Tek combines boutique studios with industry experts to deliver tailored strategies to unlock powerful growth
ATLANTA, 26 October 2023 /PRNewswire/ — Xplor Mariana Single, a powerful, easy-to-use boutique fitness software platform, today announced the launch of Professional Services, a new offering that provides in-house marketing services for boutique fitness studios. With this new service, Xplor Mariana Tek has become a true partner to boutique fitness and wellness studios, combining modern and flexible studio management software with dedicated marketing support from industry experts.
The new service matches fitness and health, customer experience and marketing experts with Xplor Mariana Tek customers to advise on growth strategies specific to their business, with a focus on optimizing the customer journey. Xplor Technologies’ industry experts have first-hand experience working with and in private fitness studios, allowing clients to more easily discover what works and what doesn’t. By working with highly skilled consultants, studios can understand how to better segment customer groups, develop more tailored marketing campaigns, and evaluate conversion rates for more effective targeting.
Neighborhood Barre, a studio brand specializing in providing a welcoming space to take barre classes, currently operates 25 franchised locations throughout the Southeast. United States. By working with the Xplor Mariana Single and Professional Services team, Neighborhood Barre was able to control every step of the customer journey from one easy-to-use platform; Leverage built-in automation functionality to generate more revenue and increase retention; and save time and money by not having to use multiple software tools to manage all your needs.
By automating its marketing campaigns and Customer Relationship Management (CRM), Neighborhood Barre was able to spend more time building lasting relationships with its customers and building its brand. Using Xplor Mariana Tek, the studio series saw retention rates increase by 3.5% from 2021-2022, followed by an additional 1.5% from 2022-2023, with a 28% increase in overall first visits.
“Marketing automation has improved our operations and overall processes. We can now focus on our processes at scale and see what tweaks we need to make to improve,” said Neighborhood Barre Founder. katy richardson approved. “We wanted to scale to grow, and to do that we needed to deliver the best customer experience possible.
Xplor Mariana Tek allows studios to automate marketing campaigns and CRM with:
- smart segments It helps studios segment their audiences using more than 650 different rules, so they can send more unique messages based on customer behavior and preferences.
- Pre-built forms and landing pages to speed up campaign creation.
- Unlimited text and email.
- Automatic assignment allows studio owners to manage their teams to achieve higher conversion rates.
- Real-time analysis Engagement, open and conversion rates are displayed so studios can see how campaigns are performing.
“Providing in-house professional marketing services helps us give our clients a competitive advantage in a crowded marketplace,” he said Emily Montgomery, Head of Professional Services, Fitness and Wellbeing at Xplor Technologies. “Not only does this build stronger relationships with our studio clients, but it also drives them to build more effective relationships with each other. Our customized offerings give boutique studios the tools to run effective marketing campaigns, more easily target and convert potential customers.” It creates a tangible impact on their bottom line by turning new customers into loyal, permanent members.”
Hundreds of fitness brands have found success using Xplor Mariana Tek’s marketing automation features and Professional Services team. To learn more about Xplor Mariana Tek’s Professional Services Visit website.
About Xplor Technologies
Xplor Technologies is a global platform that integrates SaaS (Software as a Service) solutions, embedded payments and Commerce Accelerating Technologies to help businesses succeed. Xplor provides enterprise-grade SaaS solutions for businesses in “everyday life” industries: Child Care & Education, Fitness & Wellbeing, Field Services, and Personal Services. Xplor Technologies serves more than 78,000 customers 36 billion dollars in payments and operated in 20 markets in 2022.
Xplor Technologies’ innovative SaaS solutions support fitness businesses of all sizes, from personal trainers and coaches to fitness studios, gyms, health clubs, as well as entertainment, sports and recreation centers, clubs and federations. Products include: Xplor Mariana Single, Xplor Gym, Xplor Recreation, Xplor Triib And TrueCoach.
Visit to learn more www.xplortechnologies.com
SOURCE Xplor Technologies